Shelling out: Britons go nuts for coconut water

Sales of drink with purported health benefits such as hangover cure or diet aid set to quadruple in next five years to £500m

Madonna, Rihanna and Matthew McConaughey drink it by the gallon and like it so much they bought a stake in it. Now coconut water has become the UK’s fastest-growing soft drink.

Annual sales have broken the £100m mark for the first time – and are forecast to quadruple over the next five years.

Continue reading…

Read full original article »