Sales of drink with purported health benefits such as hangover cure or diet aid set to quadruple in next five years to £500m
Madonna, Rihanna and Matthew McConaughey drink it by the gallon and like it so much they bought a stake in it. Now coconut water has become the UK’s fastest-growing soft drink.
Annual sales have broken the £100m mark for the first time – and are forecast to quadruple over the next five years.